Will you help spread the love for Hartje Delft?
We have been on the road with the Hartje Delft campaign for a while now and we are well underway! The website is well visited, we are easy to find online and the love for Hartje Delft is growing. But we are far from finished. There are still plenty of plans for the coming six months in which cooperation pays off. Won't you join us?
High-Visibility Website > More Visitors
The website attracts a good number of visitors. The overview page listing all the shops and shopping options is particularly popular. But, of course, there’s always room for improvement. You can help with that! After all, more visitors to the website means greater visibility for Delft’s city centre – and therefore for your business too! What can you do? Add a link to your website with a short piece of text that leads to the Hartje Delft page. We’ve put together a template for you. Use it for inspiration. You’re welcome to adapt it, of course, as long as you include it on your website😊
Sample text:
Experience more of the heart of Delft
The city centre has so much more to offer besides our [shop/restaurant/hotel]! Stroll through the historic centre and discover trendy shops, unique boutiques and cosy cafés. Whether you’re coming for a day’s shopping, a delicious lunch by the canals, or a night away in a welcoming hotel – there’s always something to do in Hartje Delft.
With its charming streets, bustling restaurants and cool hotspots, Delft is perfect for a day out with friends or a fun trip with the whole family.
Need inspiration? You'll find out at www.hartjedelft.nl.
Boost your social media
Just as with the website, it also helps if, as a business owner, you can post on your social media channels using the hashtag #HartjeDelft. This way, you keep your own followers informed, and together we can generate a wide reach. We’ve created a sample post for you. It would be great if you could adapt it slightly to suit your own preferences, so that not everyone is sharing exactly the same post.
Caption:
Have you heard of Hartje Delft yet? Hartje Delft is Delft’s city centre – the place where historic charm meets charming canals, unique hotspots, trendy shops and a vibrant hospitality scene, and where we’d love to welcome you with open arms🩵 Curious about the best hotspots and hidden gems in Delft’s city centre? Then follow @hartjedelft to enjoy our city to the full.
See you soon in Hartje Delft!
#hartjedelft #innercity #delft
Valentine’s Day in the Heart of Delft
This year, we want to celebrate love in Delft! And what better way to do that than to go all out on Valentine’s Day. The idea is to offer exclusive deals to visitors to Hartje Delft. Think of discounts on flowers, chocolate, workshops where you can paint tiles or make candles together, or a discount on a romantic dinner. Let your imagination run wild! We’d like to ask you what sort of great offers you can provide. We’ll then post these on the website and promote them via our social media channels, as well as through, for example, cards and posters displayed around the city, etc.
We are also in full swing with an active campaign featuring a big red heart and love messages. Sound cryptic? Keep an eye on our news releases to stay informed.
Opportunities to engage
Throughout the year, there are various occasions where we can create engaging content to capitalise on these moments. We’ve listed a number of such opportunities that we consider relevant. Would you like to contribute content for one of these occasions, or do you have a great idea of your own? Then please let us know via marketing@delftmarketing.nl!
- 07/02: Warm Sweater Day
- 14/02: Valentine's Day
- 04/04: National Pancake Day
- 12/04: Record Store Day
- 11/05: Mother's day
- 13/05: World Cocktail day
- 15/06: Father's day
- 23/09: National Coffee Day
- 04/10: Animal Day
- 31/10: Halloween
- 28/11: Local Friday (instead of Black Friday)
- 05/12: Greetings for presents
- 25/12 & 26/12: Christmas
SAVE THE DATE: HartjeDelft meeting
On Tuesday 18 February, we’ll be getting together again for Hartje Delft. During this meeting, we’ll update you on Hartje Delft’s developments and figures, provide more information about the image generator, and share tips and tricks for social media. And all this whilst enjoying a lovely breakfast. Further details on the time and venue will follow, but do make a note of this date in your diary.